Which of the following is a social factor that influences consumer buying behavior?
A) family
B) life-cycle stage
C) economic situation
D) personality
E) occupation

Question

Quizplus · Accepted Answer

Family is a social factor that can heavily influence consumer buying behavior, as the family members' needs, preferences and decisions can impact the purchases made by an individual. The size, structure and dynamics of the family can all play a role in shaping consumer behavior. Other factors listed such as life-cycle stage, economic situation, personality, and occupation are considered individual factors that may or may not influence consumer behavior, but are not specifically social factors.

Which of the Following Is a Social Factor That Influences