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Business
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Marketing Research An Applied Orientation
Quiz 19: Factor Analysis
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Question 41
Multiple Choice
________ is an approach to factor analysis that estimates the factors based only on the common variance.
Question 42
Multiple Choice
m represents ________ in the factor model,X
i
= A
i1
F
1
+ A
i2
F
2
+
A
i3
F
3
+ ...+ A
im
F
m
+
V
i
U
i,
.