Question 1

If a component has a relatively high probability for failure that will affect the overall function of a product, then ________ is applied so that a backup system can take over for the failed primary system.
A) redundancy
B) life testing
C) concurrent engineering
D) statistical process control
E) value stream mapping

Accepted Answer

Redundancy is applied to ensure that if a primary system fails, a backup system can take over, maintaining the overall function of the product.

Question 2

The systems view is associated with which of the following perspectives of quality?
A) operations
B) engineering
C) marketing
D) strategic management
E) financial

Accepted Answer

The answer of The systems view is associated with which...

Question 3

________ is an engineering-related contribution to quality management that is concerned with monitoring process capability and process stability.
A) Reengineering
B) Statistical process control
C) Redundancy testing
D) Concurrent engineering
E) Life testing

Accepted Answer

Statistical process control is an engineering-related contribution to quality management that is concerned with monitoring process capability and process stability.

Question 4

The primary marketing tools for influencing customer perceptions of quality are ________.
A) features and aesthetics
B) price and advertising
C) value and conformance
D) durability and reliability
E) manufacturing integrity and serviceability

Accepted Answer

Price and advertising are primary tools used in marketing to influence how customers perceive the quality of a product or service.

Question 5

The ultimate goal of strategic quality planning is to help an organization achieve ________.
A) maximum profitability
B) sustainable competitive advantage
C) an increase in market share
D) cost minimization
E) growth in revenues

Accepted Answer

The ultimate goal of strategic quality planning is to achieve a sustainable competitive advantage by consistently meeting or exceeding customer expectations, which in turn supports long-term success and differentiation in the market.

Question 6

The role of marketing in design has been to bring the voice of the ________ into the design process.
A) supplier
B) customer
C) intermediary
D) retailer
E) producer

Accepted Answer

The role of marketing in design has been to bring the voice of the customer into the design process.

Question 7

During statistical process control, if a process is ________ it will only exhibit random or common cause variation instead of nonrandom special cause variation.
A) redundant
B) unstable
C) capable
D) stable
E) concurrent

Accepted Answer

A stable process is one that only exhibits random or common cause variation, indicating that it is in control and not affected by special cause variation.

Question 8

The marketer focuses on the ________ dimension of products and services.
A) perceived quality
B) durability
C) conformance
D) reliability
E) performance

Accepted Answer

Perceived quality is the marketer's focus because it is the customer's perception of the product or service's overall excellence or superiority.

Question 9

The operations management view of quality is rooted in the ________ approach.
A) strategic management
B) marketing
C) finance
D) engineering
E) human resource

Accepted Answer

The operations management view of quality is primarily rooted in the engineering approach, which focuses on the technical aspects of product design and process optimization to ensure quality standards are met.

Question 10

The facet of reliability engineering that determines whether a product will fail under controlled conditions during a specified life is referred to as ________.
A) life testing
B) reengineering
C) concurrent prototyping
D) value stream mapping
E) statistical process control

Accepted Answer

Life testing is the process used in reliability engineering to determine if a product will fail under controlled conditions during its specified life span.

Question 11

________ was the first functional field of management to adopt quality as its own.
A) Engineering
B) Marketing
C) Human resources
D) Finance
E) Operations

Accepted Answer

Operations management was the first functional field to adopt quality as a core aspect, focusing on improving processes, efficiency, and product quality.

Question 12

The marketing function trend that concentrates on satisfying and delivering value to the customer is known as ________.
A) common cause variation
B) customer relationship management
C) customer-centric approach
D) special cause variation
E) change management

Accepted Answer

The answer of The marketing function trend that concentrates on...

Question 13

During statistical process control, if a process is ________ it will consistently produce products that meet specification.
A) redundant
B) unstable
C) capable
D) stable
E) concurrent

Accepted Answer

A capable process consistently produces products that meet specifications, indicating it can meet the required standards.

Question 14

In his value chain, Deming linked quality improvements to ________.
A) improved product features and improved durability
B) improved organizational performance and reduction in costs
C) increase in efficiency and improved product features
D) improvements in reliability and reduction in costs
E) reduction in defects and improved organizational performance

Accepted Answer

The answer of In his value chain, Deming linked quality...

Question 15

The first theoretical attempt to link quality improvement to financial results was the ________.
A) Juran cost-benefit analysis
B) Garvin quality matrix
C) Deming value chain
D) 360-degree evaluation
E) law of diminishing marginal returns

Accepted Answer

The answer of The first theoretical attempt to link quality...

Question 16

Statistical process control is associated with which of the following perspectives of quality?
A) operations
B) marketing
C) human resources
D) engineering
E) strategic management

Accepted Answer

The answer of Statistical process control is associated with which...

Question 17

________ referred to the communication problem when he stated that "the language of management is money."
A) Deming
B) Shewhart
C) Juran
D) Garvin
E) Crosby

Accepted Answer

Juran referred to the communication problem when he stated that "the language of management is money."

Question 18

The ________ perspective on quality is technically oriented, focusing on statistics and technical specification that are needed to produce high-quality products.
A) marketing
B) operations
C) engineering
D) strategic management
E) financial

Accepted Answer

The engineering perspective on quality is technically oriented, emphasizing the technical specifications and statistical measures necessary to produce high-quality products.

Question 19

________ refers to the planning processes used by an organization to achieve a set of long-term goals.
A) SPC
B) Concurrent engineering
C) Product design engineering
D) Value stream mapping
E) Strategy

Accepted Answer

Strategy refers to the planning processes used by an organization to achieve a set of long-term goals.

Question 20

The marketing system involves the interactions between ________.
A) the producing organization, industry trade groups, and the final consumer
B) the raw material supplier, the producing organization, and the intermediary
C) the producing organization, the intermediary, and the final consumer
D) the raw material supplier, the producing organization, and the final consumer
E) the producing organization, the intermediary, and the regulatory agency

Accepted Answer

The marketing system typically involves the producing organization, the intermediary (such as wholesalers or retailers), and the final consumer, as these are the key players in the distribution and consumption of products.

Quiz 1: Differing Perspectives on Quality

If a component has a relatively high probability for failure that will affect the overall function of a product, then ________ is applied so that a backup system can take over for the failed primary system.

The systems view is associated with which of the following perspectives of quality?

________ is an engineering-related contribution to quality management that is concerned with monitoring process capability and process stability.

The primary marketing tools for influencing customer perceptions of quality are ________.

The ultimate goal of strategic quality planning is to help an organization achieve ________.

The role of marketing in design has been to bring the voice of the ________ into the design process.

During statistical process control, if a process is ________ it will only exhibit random or common cause variation instead of nonrandom special cause variation.

The marketer focuses on the ________ dimension of products and services.

The operations management view of quality is rooted in the ________ approach.

The facet of reliability engineering that determines whether a product will fail under controlled conditions during a specified life is referred to as ________.

________ was the first functional field of management to adopt quality as its own.

The marketing function trend that concentrates on satisfying and delivering value to the customer is known as ________.

During statistical process control, if a process is ________ it will consistently produce products that meet specification.

In his value chain, Deming linked quality improvements to ________.

The first theoretical attempt to link quality improvement to financial results was the ________.

Statistical process control is associated with which of the following perspectives of quality?

________ referred to the communication problem when he stated that "the language of management is money."

The ________ perspective on quality is technically oriented, focusing on statistics and technical specification that are needed to produce high-quality products.

________ refers to the planning processes used by an organization to achieve a set of long-term goals.

The marketing system involves the interactions between ________.