It really does not matter whether the product is "new to the world" or some other category of new product.If it is new to a potential adopter,it is an innovation in this context.
Correct Answer:
Verified
Q59: Innovators are eager to try new ideas
Q60: At the product development stage,it is premature
Q61: Marketers typically pay little or no attention
Q62: Which of the following describes laggards?
A) They
Q63: When predicting or explaining the rate of
Q65: Identify a similarity between laggards and innovators.
A)
Q66: Which is a key characteristic of those
Q67: Steven,a construction worker,tends to buy a new
Q68: When considering a product's characteristics and the
Q69: Both demographics and behavior distinguish early adopters.
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