In some cases Walmart can sell Blu-Ray movies to consumers for less than it costs a consumer to rent Blu-Rays from RedBox, a vending machine-based rental unit in many grocery stores. In response, RedBox now allows consumers to keep their Blu-Rays longer and is pushing the sales of Blu-Rays instead of just rentals. RedBox is looking at their:
A)innovation
B)competition
C)benchmark
D)competenci es

Question

Quizplus · Accepted Answer

RedBox is responding to the competition from Walmart who is able to sell Blu-Ray movies for less than renting from RedBox. RedBox is adjusting their strategy to remain competitive, indicating they are looking at their competition.

In Some Cases Walmart Can Sell Blu-Ray Movies to Consumers