Which of the following is an example of a marketing intermediary?
A)a firm that acts as a liaison between the company and the government
B)a firm that provides technical expertise on the production design of a particular product
C)a firm that is a direct competitor to the company's products
D)a firm that supplies raw materials needed for manufacturing the company's products
E)a firm that helps move the company's stocks from production points to distribution centers

Question

Quizplus · Accepted Answer

A marketing intermediary is a middleman that facilitates the distribution of products from the producer to the end customer. Option E states that the firm helps move the company's stocks from production points to distribution centers, which is an example of a marketing intermediary. Options A, B, and C do not fall under the category of a marketing intermediary, whereas option D is a supplier of raw materials and not a middleman involved in the distribution process.

Which of the Following Is an Example of a Marketing