When there is price competition,many companies adopt ________ rather than cutting prices to match competitors.
A)high-low pricing strategies
B)value-added pricing strategies
C)target return pricing strategies
D)EDLP strategies
E)image pricing strategies

Question

Quizplus · Accepted Answer

Value-added pricing strategies involve adding extra value to a product or service to differentiate it from competitors rather than simply cutting prices. This approach can help companies maintain profitability despite price competition.

When There Is Price Competition,many Companies Adopt ________ Rather Than