A major retailer uses shoppers to observe and record sales clerks' assistance,courtesy,and efficiency.This is an example of what type of observational research?
A)Covert observational research
B)Structured observational research
C)Invented observational research
D)Direct observational research

Question

Quizplus · Accepted Answer

This is an example of covert observational research because the sales clerks are unaware that they are being observed by the shoppers.

A Major Retailer Uses Shoppers to Observe and Record Sales