An explicit service is readily observable by the senses.
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Q27: Service strategy begins by integrating operations and
Q28: The "back end" of the service encounter
Q29: Implicit services are not part of the
Q30: The work process involved in providing the
Q31: A supporting facility is the same thing
Q33: All services need to be located near
Q34: Customer contact refers to creation of the
Q35: An implicit service implies psychological benefits that
Q36: In services, the product is developed first
Q37: It is not necessary that a well-designed
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