In the service-system design matrix, a mail contact service encounter is expected to have which of the following?
A) High sales opportunity
B) High degree of customer/server contact
C) High production efficiency
D) Low sales opportunity
E) None of these choices are correct.

Question

Quizplus · Accepted Answer

A mail contact service encounter typically has a low sales opportunity, as there is limited opportunity for direct interaction and sales pitches. However, it can still provide a valuable means of communication and customer service for certain types of inquiries or requests.

In the Service-System Design Matrix, a Mail Contact Service Encounter