Although having information about individual customers helps retailers provide better services to consumers, consumers are concerned about
A) price promotions.
B) loyalty.
C) descriptive information.
D) privacy.
E) data mining.

Question

Quizplus · Accepted Answer

Many customers are concerned that retailers violate their privacy when they collect detailed personal information. Even if customers trust a retailer, they are concerned that the data may not be secure and/or may be sold to other businesses.

Although Having Information About Individual Customers Helps Retailers Provide Better