Question 1

Compare and contrast globalization and regionalization.

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Question 2

What are core competencies? How do core competencies affect a firm's strategic decisions?

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Question 3

What are the most common proactive reasons for which firms enter into international business?

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Question 4

Describe a firm that has followed the strategy of "Go Global, Act Local." What activities make the firm GLOCAL?

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Question 5

What is strategy? What is strategic planning?

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Question 6

What are the two levels of strategic alternatives that a firm must consider when competing internationally?

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Question 7

What are the common entry strategies for firms that want to expand their operations globally?

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Question 8

List the seven steps in the strategic management process.

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Question 9

Why is strategic planning more complex on the global level than on the domestic level?

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Question 10

What changes in the U.S. led Avon to engage in international business? How did Avon modify its sales and marketing strategies for international markets?

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Question 11

When are alliance-based entry modes most appropriate?

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Question 12

When is a regionalization strategy more appropriate than a globalization strategy?

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Question 13

What are the most common reactive reasons that firms expand internationally?

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Question 14

What is a SWOT analysis? How is it used in strategic planning?

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Question 15

What environmental factors should a firm consider when using licensing as an entry strategy?

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Question 16

What location factors influence a firm's choice of its international market entry mode?

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Question 17

What is the difference between environmental scanning at the multinational level and the regional level?

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Question 18

Why is a global orientation to strategic planning important for firms that do not have international operations?

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Question 19

What is environmental scanning? What factors are most commonly evaluated in environmental scanning?

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Question 20

Why are internal sources of information preferable to external ones for environmental scanning?

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Quiz 6: Formulating Strategy