When companies search for new ways to satisfy customers and distinguish their offering from others, they look at the ________ product, which encompasses all the possible augmentations and transformations of the product.
A) expected
B) basic
C) potential
D) consumption system
E) augmented
Correct Answer:
Verified
Q1: Capital items are long-lasting goods that facilitate
Q3: The components of the market offering must
Q4: _ are major purchases and are usually
Q5: The five product levels constitute a _.
Q6: _ are similar in quality but different
Q7: In planning its market offering, the marketer
Q8: Examples of products such as insurance, cemetery
Q9: The customer will judge the offering by
Q10: The vast array of goods consumers buy
Q11: How a consumer shops for organic foods
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents