Advertisers are shifting some money away from traditional media because they are

Question

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Advertisers are looking for a broader range of promotional tools, which indicates that they are no longer relying solely on traditional media to achieve their marketing and advertising goals. This shift is driven by a desire to connect with customers in new and innovative ways, as well as to take advantage of the many emerging promotional channels available in today's digital landscape. As a result, advertisers are now looking beyond traditional media and exploring new ways to engage with their target customers, ranging from social media marketing to influencer partnerships, experiential marketing, and beyond.

Advertisers Are Shifting Some Money Away from Traditional Media Because