What is often used to prepare the market to receive a new product?
A) Sales talks
B) PR
C) Group meetings
D) None of the options given are correct.

Question

Quizplus · Accepted Answer

PR (public relations) is often used to create awareness and generate interest in a new product even before it is launched. This can be done through press releases, media coverage, and other promotional efforts. Sales talks and group meetings may be used later on in the process, but PR is typically the first step in preparing the market for a new product. From a communications stance, PR on the forthcoming release is crucial.

What Is Often Used to Prepare the Market to Receive