According to the textbook, a strategic account may also be referred to as a
A) key account.
B) major account.
C) both a key account and major account.
D) significant account.
E) prime account.

Question

Quizplus · Accepted Answer

The textbook states that a strategic account may be referred to as a key account or a major account, so the best answer is choice C, which includes both options. The other choices, significant account and prime account, are not mentioned in the textbook as alternative names for strategic accounts.

According to the Textbook, a Strategic Account May Also Be