The pricing for newspaper advertising is sold based on the size of the space used, and the charges are published on ________, which is a list of the charges for advertising space and the discounts given to local advertisers and to advertisers who make volume buys.
A) rate cards
B) take-aways
C) give-aways
D) media kits
E) sales kits

Question

Quizplus · Accepted Answer

Rate cards are used to list the charges for advertising space in newspapers, including any discounts for local advertisers or those making volume purchases.

The Pricing for Newspaper Advertising Is Sold Based on the Size