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Which of the Following Marketing Efforts Is an Example of a Social

Question 3

Multiple Choice

Which of the following marketing efforts is an example of a social marketing campaign?


A) McDonalds provides healthy eating options for children.
B) Tobacco companies show warnings against smoking on cigarette packets.
C) Coca cola uses the tag-line 'Open Happiness' to encourage consumers to purchase Coca Cola over competing products and brands.
D) A public health campaign encourages university students to not drink and drive by providing taxi discount vouchers.
E) All of these options.

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