A channel of distribution that involves one or more intermediaries is called a(n)
A) direct channel
B) indirect channel
C) vertical channel
D) horizontal channel

Name: A channel of distribution that involves one or more intermediaries is called a(n) A) direct channel B) indirect channel C) vertical channel D) horizontal channel
Brand: Quizplus
Rating: 4.8 (38 reviews)

Question

Quizplus · Accepted Answer

An indirect channel involves intermediaries such as wholesalers, distributors, or retailers to move the product from the producer to the consumer.

A Channel of Distribution That Involves One or More Intermediaries