The _____ for Uncle Donald's Pecan Pralines includes the company that manufactures the candy, the wholesaler who buys that brand of candy and many other brands, and the convenience stores where the ultimate consumer can purchase the candy.
A) logistics network
B) production channel
C) distribution channel
D) middlemen hierarchy
E) marketing program

Question

Quizplus · Accepted Answer

The correct term is "distribution channel," which refers to the path or route along which goods move from producers or manufacturers to the ultimate consumers or industrial users. It includes all the entities involved in this process, such as manufacturers, wholesalers, and retailers.

The _____ for Uncle Donald's Pecan Pralines Includes the Company