Which of the following products is the BEST example of an unsought product for the average member of Generation X?
A) sheets and towels
B) burial insurance
C) a plane ticket to Orlando, Florida
D) a home equity loan
E) replacement storm windows

Question

Quizplus · Accepted Answer

Burial insurance is considered an unsought product because it is something people do not think about or plan to buy until the need arises. It is especially relevant for Generation X members, who may not yet be actively considering end-of-life expenses.

Which of the Following Products Is the BEST Example of an Unsought