Derived demand is an important idea in business-to-business sales because:
A) it usually determines how much can be sold.
B) it is the only factor determining a product's price.
C) it determines what arguments are included in the sales presentation.
D) it is an indicator of the state of the economy.
E) all of the above

Question

Quizplus · Accepted Answer

Derived demand refers to the demand for a product or service that is driven by demand for another product or service. In the context of business-to-business sales, understanding the derived demand for a product can help determine how much of it can be sold since it depends on the demand of the product it is derived from. This knowledge can help in setting sales targets and creating a marketing and sales strategy accordingly.

Derived Demand Is an Important Idea in Business-To-Business Sales Because