Sales performance evaluation is essentially a comparison of:
A) sales force goals and objectives to actual achievements in the field.
B) sales force goals to actual objectives in the field.
C) sales force goals and objectives to anticipated achievements in the field.
D) sales force goals and objectives to past achievements in the field.
E) sales force goals to past objectives in the field.

Question

Quizplus · Accepted Answer

Sales performance evaluation compares the set goals and objectives of the sales team with the actual achievements in the field. This helps to evaluate the effectiveness of the sales team and identify areas for improvement. Option A accurately reflects this comparison, making it the best choice. The other options involve comparisons that do not accurately capture the essence of sales performance evaluation.

Sales Performance Evaluation Is Essentially a Comparison Of