In consumer behaviour, what is the name for the influences that include the "way of living" that distinguishes one large group from another and one ethnic group from another?
A) Psychological
B) Personal
C) Social
D) Domestic
E) Cultural

Question

Quizplus · Accepted Answer

These influences are referred to as cultural influences, which are shaped by a group's values, beliefs, customs, and way of life. Cultural influences can distinguish one large group from another and one ethnic group from another.

In Consumer Behaviour, What Is the Name for the Influences