Journalists write primarily for segmented, targeted audiences, and are less inclined to appeal to the masses.
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Q17: Effective public relations is based on
A) Actual
Q18: Which of the following is NOT an
Q19: Public relations should lead marketing strategy because
A)
Q20: Why is public relations referred to as
Q21: Public relations is primarily addressed to external
Q23: These days, smart planners realize that an
Q24: Your book says that public relations contributes
Q25: Discuss the importance of public relations in
Q26: The public relations field has yet to
Q27: Public relations is process, which is series
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