Company X and Company Y have partnered together so that each firm sells its own products and those of the partner.Which term best describes the arrangement between Company X and Company Y?

Question

Quizplus · Accepted Answer

The arrangement between Company X and Company Y is best described as reciprocal piggybacking. This is because both companies are leveraging each other's distribution channels to sell their products, which is a mutual or reciprocal arrangement.

Company X and Company Y Have Partnered Together So That