Quantifying the solution becomes more crucial in the business-to-final customer market because final consumers are not professional buyers.

Question

Quizplus · Accepted Answer

Quantifying the solution is crucial in both business-to-business (B2B) and business-to-consumer (B2C) markets, but the reasons and methods may differ. In B2B, professional buyers often require detailed quantifications for ROI, efficiency gains, etc., while in B2C, the emphasis might be more on the personal value or benefit to the consumer rather than professional quantification.

Quantifying the Solution Becomes More Crucial in the Business-To-Final Customer