Mission statements should be defined in terms of ________.
A) the advantages a company's products provide
B) satisfying basic customer needs
C) the value a company's products provide
D) the profitability of a company's products
E) the variety they offer to a customer

Question

Quizplus · Accepted Answer

Mission statements should focus on satisfying basic customer needs, as they define the organization's purpose and primary objectives related to its customers and the market.

Mission Statements Should Be Defined in Terms of ________