Which of the following statements is true in the context of need recognition?
A) Cognitive thought processes do not change the desired state.
B) Opportunity recognition involves changing the actual state.
C) Need recognition invariably triggers all the other activities found in the decision-making process.
D) Consumers do not satisfy all the needs as soon as they are recognized.

Question

Quizplus · Accepted Answer

Need recognition is the first step in the decision-making process where consumers recognize a gap between their actual and desired state. However, it does not necessarily mean that all recognized needs will be immediately satisfied. Consumers may take different paths depending on their motivation and availability of resources. Therefore, option D is the correct statement, and the other options are incorrect.

Which of the Following Statements Is True in the Context