Which of the following types of decision-making approaches occurs when there are relatively low amounts of purchase risk and product involvement?
A) Informed decision making
B) Experiential decision making
C) Extended decision making
D) Limited decision making

Question

Quizplus · Accepted Answer

Limited decision making occurs when the amount of purchase risk and product involvement is relatively low. This type of decision making is based on limited information and evaluation of only a few alternatives.

Which of the Following Types of Decision-Making Approaches Occurs When