A Company's Operating Budget Must

A company's operating budget must

A) be strategy-driven in order to amply fund the performance of key value chain activities.
B) be risk-averse, so as not to run the risk of inadvertently creating barriers to building the needed competencies and capabilities.
C) be employee-driven to gain commitment to strengthening the company's core competencies and competitive capabilities.
D) trim costs of key value chain activities to achieve cost efficiency in new strategic initiatives.
E) follow traditional and time-tested methods of budgeting to support rapid adjustments in strategy.