_____ is a principle of influence based on returning favors.
A)Reciprocation
B)Liking
C)Retaliation
D)Consistency
E)Transparency

Name: _____ is a principle of influence based on returning favors. A)Reciprocation B)Liking C)Retaliation D)Consistency E)Transparency
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Question

Quizplus · Accepted Answer

Reciprocation is a principle of influence based on returning favors. As defined by Cialdini, "We should try to repay, in kind, what another person has provided us."

_____ Is a Principle of Influence Based on Returning Favors