In the Context of Methods of Influence, Scarcity Is _____

In the context of methods of influence, scarcity is _____.

A) a principle of influence whereby people try to repay what others have provided them at times of adversity
B) a principle of influence whereby people determine what is right, correct, or desirable by seeing what others do
C) a principle of influence whereby people think there is limited availability of something they want, so they must act quickly
D) a principle of influence whereby people are more easily persuaded by people who they admire
E) a principle of influence whereby different people have different needs which have to be constantly fulfilled