In which of the following cases the use of an impersonal voice is most likely to be appropriate?
A)In internal persuasive messages to emphasize shared work goals
B)In external persuasive messages to emphasize reader benefits
C)In internal persuasive messages to deemphasize self-centeredness
D)In persuasive messages to emphasize objectivity
E)In external persuasive messages to depersonalize the message

Question

Quizplus · Accepted Answer

One of the primary strategies you can use to personalize persuasive messages is your selection of voice-either you-voice, we-voice, I-voice, or impersonal voice. Use impersonal voice in persuasive messages to emphasize objectivity and neutrality. Refer to table 9.2.

In Which of the Following Cases the Use of an Impersonal