The multi-player online game "World of Warcraft" is a good example of:
A) consumer-generated content.
B) the dark side of consumerism.
C) a virtual brand community.
D) anti-consumption

Question

Quizplus · Accepted Answer

"World of Warcraft" is a virtual brand community where players engage with each other in a shared experience. This community fosters a sense of belonging and social interaction among its members, making it a prime example of a virtual brand community.

The Multi-Player Online Game "World of Warcraft" Is a Good