The placement of information in a specific message at the beginning,middle,or end of the message impacts the recall of the information and is a basic tenet of what is known as the _____ effect.
A) contrast
B) congruency
C) linear progression
D) serial position
E) bandwagon

Question

Quizplus · Accepted Answer

The serial position effect refers to the tendency for people to better remember the first and last items in a list or message, with items in the middle being less memorable. This effect has been widely studied and has important implications for communication and marketing strategies.

The Placement of Information in a Specific Message at the Beginning,middle,or