In developing new products,marketers must:
A)not use perceptual mapping.
B)always distribute a few free samples of the product.
C)rely only upon managerial intuition / experience.
D)avoid being bound by what is now impossible.

Question

Quizplus · Accepted Answer

In order to develop truly innovative and groundbreaking products, marketers must not be bound by what seems impossible. They must think outside the box and be willing to take risks to push the boundaries of what is currently achievable. This approach is essential for developing products that can truly disrupt the market and provide significant value to consumers.

In Developing New Products,marketers Must