The primary objective of total quality management (TQM)is to:
A) meet or exceed customer expectations.
B) maximize profits for a company and its employees.
C) form a sustainable organization.
D) protect the employees from any form of discrimination.

Question

Quizplus · Accepted Answer

Total quality management (TQM) requires that employees at all levels focus on meeting or exceeding the expectations of their customers. TQM involves focusing the whole organization on continuously improving every business process so it satisfies customers.

The Primary Objective of Total Quality Management (TQM)is To