Jetline Airways regularly mails quarterly statements of frequent flier miles earned to their customers.To save money,they are going to stop mailing statements and ask customers to look up the information at their website.Which of the following should Jetline Airways state in their message to the customers which would convert the negative message into a positive one?
A) "This is your last Preferred Passenger paper statement."
B) "Next month onwards, we will be unable to mail you frequent flier miles earned."
C) "New, convenient online statements will replace this quarterly mailing."
D) "Please check our website every time you need details about frequent flier miles earned."
E) "If you need updates about frequent flier miles earned, refer to our website."

Question

Quizplus · Accepted Answer

If the negative information will directly lead to a benefit that one knows readers want, it is good to use the pattern of organization for informative and positive messages.

Jetline Airways Regularly Mails Quarterly Statements of Frequent Flier Miles