_______________________ is NOT a step in a direct marketing campaign.
A) Identify qualified target customers
B) Test the offer of the campaign
C) Specify direct marketing channels
D) Develop a compensation plan
E) Analyze results of offer
Correct Answer:
Verified
Q56: Which of the following is NOT one
Q57: Managing a customer's expectations is a good
Q58: The simplest and most common method of
Q59: Organizing the sales force by _ is
Q60: _ is referred to as outsourcing the
Q63: Commissions tied to sales volume or profitability,or
Q64: Catalogs,telemarketing,and Internet marketing are communication channels for
Q65: Number of orders,average size of orders,number of
Q66: _ show the results of the efforts
Q71: _ focus on the efforts of salespeople
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