Michael Porter sees a business as having two options when deciding on a strategy.These two options are:
A)Economies of scale and entry barrier
B)Economies of scope and differentiation
C)Price competition and product abundance
D)Differentiation and cost leadership

Question

Quizplus · Accepted Answer

Michael Porter believes that a business can choose between differentiation or cost leadership. Differentiation means offering a unique product or service that customers are willing to pay more for, while cost leadership means offering a product at a lower cost than competitors. These two strategies are mutually exclusive, so a business must choose one or the other.

Michael Porter Sees a Business as Having Two Options When