unique combination of benefits received by targeted buyers that includes quality,convenience,on-time delivery,and both before-sale and after-sale service at a specific price is called
A) customer value.
B) target marketing.
C) benefit segmentation.
D) value-based marketing.
E) a customer value proposition.
Correct Answer:
Verified
Q99: marketing mix elements are called _ because
Q100: marketing mix refers to
A) the selection of
Q101: Which of the following is NOT an
Q102: cluster of benefits that an organization promises
Q103: _ element of the marketing mix is
Q104: Environmental forces refer to
A)the internal strengths of
Q105: Customer value refers to
A) the need of
Q106: customer value proposition is
A) the unique combination
Q107: Which of the following statements about customer
Q112: Which of the following statements describes an
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