The greatest benefit of operating by the marketing concept is marketers:
A) will understand that diversity exists.
B) will find a ready market for their products.
C) can determine the best way to create needs.
D) may be able to identify previously filled needs.

Question

Quizplus · Accepted Answer

The greatest benefit of operating by the marketing concept is that marketers will find a ready market for their products because this approach focuses on identifying and meeting the needs and desires of consumers, thereby ensuring demand for the product.

The Greatest Benefit of Operating by the Marketing Concept Is