Many factors have an impact on the definition of the marketing research problem.These factors encompass the environmental context of the problem.Which of the following is not one of the factors?
A) marketing and technological skills of the firm
B) past information and forecasts pertaining to the industry and the firm
C) political environment
D) objectives

Question

Quizplus · Accepted Answer

The Answer of Many factors have an impact on the definition of the marketing research problem.These factors encompass the environmental context of the problem.Which of the following is not one of the factors?
A) marketing and technological skills of the firm
B) past information and forecasts pertaining to the industry and the firm
C) political environment
D) objectives

Many Factors Have an Impact on the Definition of the Marketing