Question 1

During a recent poverty awareness event, Sara incorporated pictures of starving children into her presentation. This persuasive appeal is known as
A) ethos.
B) pathos.
C) logos.
D) cognitive dissonance.

Accepted Answer

The use of pictures of starving children is a clear example of an appeal to emotion, or pathos. This type of appeal is meant to elicit an emotional response, such as empathy or sympathy, from the audience in order to persuade them to take action or change their beliefs.

Question 2

Cindy is concerned that her presentation does not follow a logical sequence. Which persuasive appeal should she work on before making her presentation?
A) ethos
B) logos
C) pathos
D) outlining

Accepted Answer

Logos refers to the logical appeal of an argument, focusing on reasoning and evidence. If Cindy is concerned about the logical sequence of her presentation, she should work on logos to ensure her argument is coherent and logically structured.

Question 3

During persuasive speeches, if the presenter wants the audience to take some sort of action, they are seeking
A) passive agreement.
B) active agreement.
C) active agreement and call to action.
D) passive agreement and call to action.

Accepted Answer

If the presenter wants the audience to take some sort of action, they are seeking active agreement followed by a call to action. This means that they want the audience not only to agree with what they are saying but also to take some kind of action based on it. Therefore, the best choice is C, active agreement and call to action.

Question 4

Which of the following should be included in a persuasive speech?
A) pathos and logos
B) pathos, logos, and ethos
C) pathos and ethos
D) ethos and logos

Accepted Answer

A persuasive speech should include all three elements of persuasion - pathos (appeal to emotions), logos (appeal to logic/reasoning), and ethos (appeal to credibility/authority). Including all three elements will make the speech more convincing and impactful.

Question 5

Rashid's company is considering adopting a new policy. A competitor adopted the same policy and received bad press. He thinks that they too will receive bad publicity if they adopt the policy. Rashid is using
A) inductive reasoning.
B) deductive reasoning.
C) analogical reasoning.
D) logical reasoning.

Accepted Answer

The answer of Rashid's company is considering adopting a new...

Question 6

Robert is giving a speech at his local YMCA. He begins by emphasizing that he has grown up in this neighborhood and has seen many of the same problems as other members in the audience. Robert is
A) making an emotional appeal.
B) baiting the audience.
C) establishing common ground.
D) making an informative appeal.

Accepted Answer

By emphasizing his personal connection to the neighborhood, Robert is establishing common ground with the audience. This can help to build rapport and create a sense of trust between the speaker and the listeners.

Question 7

Marcus is trying to persuade his managers to give an extra day off for Thanksgiving break by reminding them that they want employees to be happy, and that holiday breaks make employees happy. This type of persuasion is
A) inductive reasoning.
B) deductive reasoning.
C) cognitive dissonance.
D) causal reasoning.

Accepted Answer

This is an example of deductive reasoning because Marcus is using a general premise (holiday breaks make employees happy) to draw a specific conclusion (give an extra day off for Thanksgiving break).

Question 8

Presentational excellence is important because
A) presentations serve as a tool to motivate employees and communicate effectively about business goals.
B) presentational excellence must be present in order to achieve professional excellence.
C) product presentations, team huddles, running meetings, press conferences, special events, and other forms of oral communication reveal something about you as a professional.
D) all of the above

Accepted Answer

All of the options are true. Presentational excellence is important not only to motivate employees and communicate business goals effectively but also to achieve professional excellence. It is evident in product presentations, team huddles, running meetings, press conferences, special events, and any other form of oral communication that reflects the presenter's professionalism. Therefore, option D is correct.

Question 9

Credibility of the information being presented can be established by
A) using quotes.
B) using statistics.
C) using personal examples.
D) listing or mentioning the sources

Accepted Answer

Listing or mentioning the sources is the best way to establish credibility. It allows the audience to check the accuracy and authenticity of the information being presented. Using quotes, statistics, and personal examples can also support the credibility of the information but they should also be properly sourced.

Question 10

Mentioning previous work experience, awards, and recognitions is one way of establishing
A) ethos.
B) pathos.
C) logos.
D) rapport.

Accepted Answer

Ethos refers to establishing credibility or trustworthiness. By mentioning previous work experience, awards, and recognitions, a person can establish their credibility and expertise in a particular field.

Question 11

What supporting material would you use to supplement the logos of your persuasive argument?
A) statistics
B) quotes
C) examples
D) all of the above

Accepted Answer

All of the above choices are useful in supplementing the logos of a persuasive argument. Statistics can provide factual evidence, quotes can provide expert opinion or support the argument through the words of respected figures, and examples can illustrate how the argument plays out in real-life situations. Using all three types of supporting material can strengthen the overall persuasiveness of the argument.

Question 12

Emotional appeal should be included in
A) informative speeches.
B) persuasive speeches.
C) informative and persuasive speeches.
D) neither informative nor persuasive speeches.

Accepted Answer

Emotional appeal is most commonly used in persuasive speeches, as it aims to sway the audience's opinions or actions by tapping into their emotions. However, it can also be used in informative speeches to make the information more engaging and memorable.

Question 13

Informative speakers should be _________, while persuasive speeches should be _________.
A) objective; subjective
B) objective; objective
C) subjective; objective
D) subjective; subjective

Accepted Answer

Informative speeches focus on providing objective information to the audience, while persuasive speeches aim to change the audience's beliefs or behaviors by presenting subjective arguments. Therefore, informative speakers should strive to be objective, while persuasive speeches can include some subjective elements.

Question 14

Passive agreement is a goal of what kind of presentation?
A) informative
B) solicitation
C) call to action
D) persuasive

Accepted Answer

Passive agreement is a goal of persuasive presentations, where the speaker aims to convince the audience of a particular viewpoint or to take a certain action without directly asking for it.

Question 15

Which philosopher wrote The Art of Rhetoric?
A) Plato
B) Aristotle
C) Homer
D) Socrates

Accepted Answer

The Art of Rhetoric was written by Aristotle, a Greek philosopher and student of Plato. The book details Aristotle's theories on how to effectively persuade an audience through language and argumentation.

Question 16

Which philosopher viewed credibility as central to any effective rhetoric?
A) Quintilian
B) Aristotle
C) Socrates
D) Plato

Accepted Answer

Quintilian viewed credibility as central to any effective rhetoric.

Question 17

Tom recently gave a presentation at work highlighting the problems with customer service. He asked all his coworkers to spend an extra thirty minutes each day handling customer complaints. This is an example of
A) motivation.
B) coaching.
C) call to action.
D) leadership.

Accepted Answer

Tom's request for his coworkers to spend extra time handling customer complaints is a call to action. He is urging them to take action and make a change for the better in their workplace. This is different from coaching or leadership, as Tom is not necessarily guiding or training his coworkers, but rather motivating them to take action.

Question 18

Which of the following is an example of a specific purpose?
A) I want my employees to understand and follow the new dress code policy.
B) I want to persuade my team.
C) I would like ABC Company to select us as the bank to serve their employees' banking needs.
D) a and c

Accepted Answer

Both options A and C are specific purposes as they identify a clear and specific goal to be achieved through communication. Option B is too vague and does not specify what the speaker wants to persuade their team on.

Question 19

Formal presentations and opportunity presentations are identical in __________ and ___________.
A) preparation; presentation
B) length; format
C) timing; setting
D) goal; result

Accepted Answer

Both formal presentations and opportunity presentations require preparation in terms of organizing content and practicing delivery. They also involve presenting the prepared content to an audience in a professional and engaging manner. Therefore, preparation and presentation are the identical aspects of both types of presentations.

Question 20

Roman wishes to introduce a new drinking water system to his office and do away with the bottled water vending machine. He asks the audience to raise their hands if they like to waste money and plastic. He then asks the audience to raise their hands if they would like to save money and the environment. Roman is using what technique to persuade his audience?
A) cognitive dissonance
B) analogical reasoning
C) causal reasoning
D) logical reasoning

Accepted Answer

Roman is using cognitive dissonance by presenting two opposing ideas and asking the audience to align themselves with one. He frames the use of the bottled water vending machine as wasteful and the alternative as economical and environmentally friendly. By doing so, he is attempting to persuade the audience to change their behavior and support his proposal.

Quiz 11: Informing and Persuading

During a recent poverty awareness event, Sara incorporated pictures of starving children into her presentation. This persuasive appeal is known as

Cindy is concerned that her presentation does not follow a logical sequence. Which persuasive appeal should she work on before making her presentation?

During persuasive speeches, if the presenter wants the audience to take some sort of action, they are seeking

Which of the following should be included in a persuasive speech?

Rashid's company is considering adopting a new policy. A competitor adopted the same policy and received bad press. He thinks that they too will receive bad publicity if they adopt the policy. Rashid is using

Robert is giving a speech at his local YMCA. He begins by emphasizing that he has grown up in this neighborhood and has seen many of the same problems as other members in the audience. Robert is

Marcus is trying to persuade his managers to give an extra day off for Thanksgiving break by reminding them that they want employees to be happy, and that holiday breaks make employees happy. This type of persuasion is

Presentational excellence is important because

Credibility of the information being presented can be established by

Mentioning previous work experience, awards, and recognitions is one way of establishing

What supporting material would you use to supplement the logos of your persuasive argument?

Emotional appeal should be included in

Informative speakers should be _, while persuasive speeches should be _.

Passive agreement is a goal of what kind of presentation?

Which philosopher wrote The Art of Rhetoric?

Which philosopher viewed credibility as central to any effective rhetoric?

Tom recently gave a presentation at work highlighting the problems with customer service. He asked all his coworkers to spend an extra thirty minutes each day handling customer complaints. This is an example of

Which of the following is an example of a specific purpose?

Formal presentations and opportunity presentations are identical in and _.