Question 1

Most families pass through an orderly progression of stages, each with its own characteristics, financial situation, and purchasing patterns, which is the basic assumption underlying the _____ approach.

Accepted Answer

The HLC assumes that households move into a variety of relatively distinct and well-defined categories over time.

Question 2

Which of the following is a household factor that influences purchase and consumption behavior?

Accepted Answer

The household influences most consumption decisions.

Question 3

Which of the following is NOT considered a "middle-aged" stage of the household life cycle?

Accepted Answer

Empty nest II is part of the older stage of the household life cycle.

Question 4

According to the Census Bureau, a _____ household is a householder living alone or exclusively with others to whom he or she is not related.

Accepted Answer

A nonfamily household is a householder living alone or exclusively with others to whom he or she is not related.

Question 5

Which of the following is considered a "younger" stage of the household life cycle?

Accepted Answer

Full nest I are young married couples with children.

Question 6

Janet is a 60-year-old secretary with a retired husband and 30-year-old unemployed son who lives at home. Janet's 90-year-old widowed mother May, who is disabled, has lived with the family for six years. May's Social Security and Medicare do not adequately cover her living and medical expenses. Which type of family is represented here?

Accepted Answer

A multigenerational family is a family household containing at least two adult generations or a grandparent and at least one other generation.

Question 7

Which type of family consists of a married couple and their own or adopted children living at home?

Accepted Answer

A traditional family is a married opposite-sex couple and their own or adopted children living at home.

Question 8

Ashley and her husband just had their first child. Ashley was married previously, and her two young children from that marriage also live with Ashley and her current husband. Which type of family is this?

Accepted Answer

A stepfamily consists of a married couple, one or both of whom were previously married, their children, and the children from the previous marriage of one or both parents.

Question 9

John and Dawn have been married for more than 20 years. They have lived in their home in Northville, MI (a suburb of Detroit), with their three children for most of those years. According to the Census Bureau, which type of household do they live in?

Accepted Answer

A family household has at least two members related by birth, marriage, or adoption, one of whom is the householder (i.e., the one who owns or rents the residence).

Question 10

Stages of the household life cycle are based on ____.

Accepted Answer

The HLC assumes that households move into a variety of relatively distinct and well-defined categories over time.

Question 11

A _____ has at least two members related by birth, marriage, or adoption, one of whom is the householder (i.e., the one who owns or rents the residence).

Accepted Answer

A family household has at least two members related by birth, marriage, or adoption, one of whom is the householder (i.e., the one who owns or rents the residence).

Question 12

According to the Census Bureau, all the people who occupy a housing unit is defined as a _____.

Accepted Answer

The Census Bureau defines a household as all the people who occupy a housing unit.

Question 13

Sarah and her three roommates share an apartment. According to the Census Bureau, Sarah and her roommates constitute a _____.

Accepted Answer

The Census Bureau defines a household as all the people who occupy a housing unit.

Question 14

Which of the following is NOT a reason multigenerational families offer opportunities and challenges for marketers?

Accepted Answer

As American households and families evolve away from the traditional family model, marketers must adapt.

Question 15

Which of the following is NOT a reason for the decline in traditional families?

Accepted Answer

The Census Bureau has not changed the way it has defined "traditional family."

Question 16

Which type of family consists of a married couple, one or both of whom were previously married, their children, and the children from the previous marriage of one or both parents?

Accepted Answer

High divorce and remarriage rates mean that a substantial number of American children grow up with stepparents and stepsiblings and often have two such families, one formed by their mother and the other by their father.

Question 17

Barry and Laurie have been married for almost 20 years, and this is the first marriage for both of them. They have two children living at home. Which type of family is this?

Accepted Answer