Services
Discover
Homeschooling
Ask a Question
Log in
Sign up
Filters
Done
Question type:
Essay
Multiple Choice
Short Answer
True False
Matching
Topic
Business
Study Set
Marketing Study Set 15
Quiz 7: Understanding and Reaching Global Consumers and Markets
Path 4
Access For Free
Share
All types
Filters
Study Flashcards
Practice Exam
Learn
Question 41
Multiple Choice
To become leaders in the world market,countries need related and supporting industries because
Question 42
Multiple Choice
The Italian shoe industry has become a world leader because of intense domestic competition among firms such as Bruno Magli and Rossimoda.According to Michael Porter's theory about national competitive advantage,Italy's success in the shoe industry is due in part to its
Question 43
Multiple Choice
Which of the following is an example of a demand condition?
Question 44
Multiple Choice
Which of the following is an element of company strategy,structure,and rivalry?
Question 45
Multiple Choice
Which of the following is an element of related and supporting industries?
Question 46
Multiple Choice
Nine out of every 10 diamonds sold in the world pass through India,making diamonds that country's largest export at $6.6 billion a year.One of the reasons for its success is the nation's 2,500 trading firms,banks,airlines,customers' offices,and courier services that make sure the diamonds are safely delivered.According to Michael Porter's theory about national competitive advantage,India's success in the diamond industry is due in part to its
Question 47
Multiple Choice
Austria has been described as "the very heartland of European coffee culture." These "coffee-knowledgeable" Austrians drink 21.5 liters of coffee per person annually.Starbucks wanted to open coffee houses in Austria and sell Starbucks coffee there.For Starbucks,the Austrian level of coffee-drinking sophistication would be an example of
Question 48
Multiple Choice
Each day,in a third-class carriage of the express train that runs between Bombay and Ahmadabad,plainly dressed couriers carry precious cargo: diamonds.Rough gems are imported to Bombay from dealers in London,Antwerp,Tel Aviv,and New York.Couriers then take these gems to cutting and polishing centers in Gujarat state and then carry them back to Bombay to be reexported to the world.This system,based on trust,secrecy,and skilled low-cost labor,has worked for half a century.It has helped make India the world's premier center for diamond cutting and polishing.Nine out of every 10 stones sold in the world pass through India,making diamonds that country's largest export.India's ability to use its skilled labor as a resource is an example of what Michael Porter would term
Question 49
Multiple Choice
The Dutch lead the world in the cut-flower industry because of their research in flower cultivation,packaging,and shipping.Using this knowledge as a resource is an example of what Michael Porter would term
Question 50
Multiple Choice
According to Michael Porter's diamond in Figure 7-2 above,quadrant "B" represents
Question 51
Multiple Choice
According to Michael Porter's diamond in Figure 7-2 above,quadrant "D" represents
Question 52
Multiple Choice
According to Michael Porter's diamond in Figure 7-2 above,quadrant "A" represents
Question 53
Multiple Choice
Which of the following statements reflects Michael Porter's theory regarding national competitive advantage?
Question 54
Multiple Choice
According to Michael Porter's diamond in Figure 7-2 above,quadrant "C" represents
Question 55
Multiple Choice
Michael Porter has identified four key elements in a nation's competitive advantage: factor conditions;demand conditions;related and supporting industries;and __________.
Question 56
Multiple Choice
Michael Porter has identified four key elements in a nation's competitive advantage: factor conditions;demand conditions;__________;and company strategy,structure and rivalry.
Question 57
Multiple Choice
Michael Porter has identified four key elements in a nation's competitive advantage: factor conditions;__________;related and supporting industries;and company strategy,structure and rivalry.