A central repository of an organization's customer information is known as:

Question

Quizplus · Accepted Answer

A central repository of an organization's customer information is known as a data warehouse. This is where all customer data is collected, integrated, and managed for analysis and decision-making purposes. E-commerce and direct mail marketing are both marketing methods, while direct marketing refers to any form of advertising that reaches the consumer directly (e.g. email, telemarketing).

A Central Repository of an Organization's Customer Information Is Known