Lifestyles are measured by asking customers about their
A) financial soundness.
B) activities, interests, and opinions.
C) educational backgrounds.
D) influence on their immediate society.
Correct Answer:
Verified
Q21: A company is entering the deodorant market.
Q22: What are the two most commonly used
Q23: Post hoc segmentation is an approach in
Q24: Jan Karon sold more than 10 million
Q25: What does "AIO" stand for?
A) Activities, interest,
Q27: What segmentation approach is being used if
Q28: A company interviews people concerning their attitudes
Q29: Benefit segmentation focuses on the benefits sought
Q30: Benefit segmentation is clearly a
A) demographic approach.
B)
Q31: World Explorer Cruises advertises that it sells
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