The price of a product in one test store was changed while it was left the same in other stores. Comparing sales in the test store to those in other stores provided evidence about the impact of price change in the overall market. The type of research used here is
A) experimental.
B) mathematical modeling.
C) observational.
D) surveys.

Question

Quizplus · Accepted Answer

In experimental research, the price of a product in one test store could be changed, while left the same in other stores. Comparing sales in the test store with those in other stores can provide evidence about the likely impact of a price change in the overall market.

The Price of a Product in One Test Store Was